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BELIEVE
TO CREATE

Your talent has already brought you this far. Your belief determines how far you go.

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"I support leaders and professionals whose traditional approach no longer yields the same results, helping them face new challenges or activate their talents to overcome what limits them from achieving their goals."

"Believe in yourself and transform everything you are capable of creating"

Sylvana Crespo

Perhaps you will recognize yourself in some of these cases

" I'm good at what I do, but I can't seem to get my team to do it. "
"You know you have experience and skills, but you still can't clearly identify what truly sets you apart."
" My team has talent, but it's stagnated and I can't seem to take it to the next level. "
"You want to take on a new challenge, reinvent yourself, grow professionally, or build something of your own, but you need to organize your ideas and transform reflection into action."
" I designed a good strategy, but it falls apart in the execution. "
" What used to work for me to lead isn't working for you anymore. "

I'm speaking from experience.

Case 1 · Transformational Team Leadership

I had the opportunity to lead a Central American team facing profound uncertainty about its future. Through listening, recognizing their talents, and building a shared vision, we transformed fear into commitment and action. That year, we achieved our best performance ever and were recognized as the best team in the region despite market challenges. Indeed, when change arrived, it found its members stronger, more visible, and better prepared to embrace new opportunities. #ThankYou GSK Honduras

Case 2 · Starting over without starting from scratch

Twelve years ago, the insecurity and instability in my country led me to emigrate and leave an eleven-year career at Pfizer, even though I had a promising professional path ahead of me.
The decision meant letting go of what was familiar, facing my fears, and rebuilding my professional life in a new country. But it also represented the opportunity to create a different story.
Today, that entire journey forms the foundation upon which I build my company and my personal brand. I didn't abandon my career: I transformed my experiences, talents, and learning into a platform for creating a broader, more authentic professional life, aligned with who I truly am.

Case 3 · Uniting two cultures through learning

I oversaw the integration of Pfizer and Wyeth in Venezuela, two organizations with distinct cultures and work styles. After listening to and understanding the value of both teams, I designed a new sales training model for over 300 sales representatives. The program established a common language, facilitated collaboration, and remained relevant for years—a key tool for strengthening the new organizational culture. When learning is built with people, it can become the bridge that unites cultures and transforms organizations.

Case 4 · Transforming Talent into Sustainable Performance

In 2018, I took over leadership of a market with underperforming results and a weak culture of continuous development. Instead of focusing on pushing for better numbers, I decided to understand the team's talent, empower them, and align their capabilities with the business objectives.

That year we achieved 130% of the plan and it was recognized as the best market in the region. During my eight years of leadership, it received four awards for outstanding performance. #ThankYou GSK Panama

Services

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1:1 Coaching / Executive Mentoring (BELIEVE to CREATE™)

For professionals , an individual process to recognize your talents, strengths and passions; to identify what limits your progress.

 

For Leaders : Executive coaching to strengthen your decision-making, expand your influence, develop powerful conversations, and create the conditions for your team's talent to translate into commitment, collaboration, and high performance.

CREATE Program to CREATE™ Teams

This program helps leaders and teams recognize the talent that exists within the organization and turn it into collaboration, commitment, and performance.

Through an experiential methodology, each member identifies what they contribute to the team, understands how to enhance their strengths, and makes commitments to contribute to the common goal.

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Strategic Business Consulting

Leadership and Talent Development Consulting

Learning Experiences: Conferences and Workshops

I design experiential conferences and workshops that inspire new ways of observing, generate powerful conversations, and mobilize people to transform reflection into concrete decisions, behaviors, and actions.

CREER para CREAR™ 90 is an actionable, personalized transformation program for professionals who possess experience, capabilities, and a desire to grow, yet feel stuck, are in transition, or lack clarity on how to build their next chapter. Over the course of 90 days, I guide you in exploring your success stories to recognize the talents, strengths, and passions that set you apart, and to identify the blind spots and obstacles holding you back.

I design solutions that connect business strategy with people's potential.

 

I support organizations facing challenges related to leadership, talent development, collaboration, or change management.

Through a process of diagnosis, design, and implementation, we build tailored solutions that strengthen the capabilities of leaders, develop the talent of teams, and create the conditions to achieve sustainable results.

 

Frequently Asked Questions

What is the difference between a coaching process and psychological therapy?

Psychology often focuses on understanding and treating aspects related to mental health, emotions, or past experiences that may be affecting a person's well-being.

Coaching, on the other hand, is oriented towards the present and the future. It is a supportive process that helps to generate clarity, discover personal resources, develop new perspectives, and design actions to achieve personal or professional goals.

If you're looking to strengthen your leadership, enhance your talents, build your personal brand, face a career transition, or develop new skills, coaching can be a very powerful tool.

Do you design learning experiences for teams and organizations, or do you work only individually?

My support is not limited to individual processes. I also design learning experiences for teams, departments, and organizations, tailored to their challenges, culture, and objectives.

These experiences can be developed in formats such as workshops, conferences, leadership days, alignment sessions, talent development programs, and integration meetings.

Is coaching only for people in leadership positions?

No. Coaching is for anyone who wants to develop their potential, overcome challenges, strengthen their skills, or move towards personal and professional goals with greater awareness, clarity, and understanding of next steps.

What can I expect during a therapy session?

During a therapy session with Lee Mor, you can expect a safe and confidential environment where you can openly discuss your thoughts and feelings. Our therapist will listen attentively, offer guidance, and work collaboratively with you to explore solutions and promote personal growth.

What makes your approach to mentoring different?

My approach integrates over two decades of experience leading teams, developing talent, and managing businesses in the pharmaceutical industry, along with ontological coaching. This allows me to combine a strategic, results-oriented perspective with a deep focus on the individual, because I believe that true change occurs when professional growth is aligned with who you choose to be, not just what you do.

What can I expect during a therapy session?

In my program Believe to Create, you will be able to recognize, through your success stories, the talents and strengths that distinguish you; identify the blind spots and obstacles that are currently blocking your progress; and clearly define who you choose to be and where you want to go.

By the end, you will have a clear and meaningful goal, an action plan with challenging and achievable steps, and you will have begun to execute your first commitments to turn your potential into real progress.

What can I expect during a therapy session?

During a therapy session with Lee Mor, you can expect a safe and confidential environment where you can openly discuss your thoughts and feelings. Our therapist will listen attentively, offer guidance, and work collaboratively with you to explore solutions and promote personal growth.

What can I expect from an initial exploratory conversation?

It's a space for listening and reflection where we'll talk about your current situation, the challenges you face, and what you want to achieve. By the end, you'll have greater clarity about whether a coaching process is the right path for you, or if mentoring or the Believe to Create Program 90 is a better fit.

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